VS
Valid’s agency engagement can combine production and media buying. Adsmith gives you a self-serve start with free initial drafts, connected website research, personas, and Google PMax and Meta management, plus optional White glove support. Choose it when you want to see the ads first and decide how much expert help to add.
No credit card required for your first drafts.
When Valid fits: you want an agency engagement that combines creative production and media-buying work.
| Work | Adsmith | Valid |
|---|---|---|
| Core workflow | Research your business, explore personas and creative, then manage Google PMax and Meta campaigns in one workflow. | Valid presents an AI-enabled advertising agency offering performance creative, AI influencers and media buying. |
| The reason to choose | Try the ads first. Choose expert management if you want it. | You want an agency engagement that combines creative production and media-buying work. |
| Your team’s work | Provide your website and business context, check accuracy and creative fit, connect an existing ad account, choose a budget, and review settings and results. Approve publishing unless you enable auto-publish. | Brief and review the agency engagement. Confirm the human services, creative revisions, account management, and ongoing deliverables included, then compare your remaining workload. |
Enter your website and let Adsmith research your business, develop personas, and create your first ad drafts. See whether the ideas fit your offer before you add payment details. There is no obligation to continue.
Add payment to launch or generate additional drafts. Publishing requires your existing Google or Meta ad account. Plan your first campaign
See your first ads freeValid invites you to speak with its team. Ask for a concrete creative and media-buying scope before agreeing to the engagement.
Compare what you can actually review: the creative, the campaign setup, and the work you would still need to do.
| Cost | Adsmith | Valid |
|---|---|---|
| Monthly fee | No fixed platform subscription. A weekly blended campaign-spend fee applies while campaigns run; see current Adsmith pricing. | Request a quote against a defined service scope. Compare it with Adsmith’s optional White glove fee plus usage and media, not just its self-serve campaign fee. See published offer. |
| Creative | $5 for a bundle with keywords, captions, and images; $10 when the bundle includes video. | Valid presents an AI-enabled advertising agency offering performance creative, AI influencers and media buying. |
| Management | Campaign management across Google PMax and Meta, with results feeding the next experiment. | Valid presents an AI-enabled advertising agency offering performance creative, AI influencers and media buying. |
Write a one-month statement of work. Compare software access, actual human services and the deliverables each party is responsible for.
Yes. Sign in with email or Google and add your website. Adsmith researches your business and creates your first ad drafts without payment details. You pay when you launch campaigns or generate additional drafts.
Provide your website and business context, check accuracy and creative fit, connect an existing Google or Meta ad account, choose your budget, and review campaign settings and results. Adsmith handles business research, personas, creative generation, and supported campaign management. You approve publishing unless you explicitly enable auto-publish.
Connect your existing Google or Meta ad account, add payment, and review the creative, settings, and budget. You approve publishing unless you enable auto-publish. Adsmith does not create new ad accounts, and each platform still reviews ads under its own rules.
You can stop any campaign at any time. Adsmith’s agent fee applies only while it is running, so we do not continue charging for that campaign after it stops.
Confirm current pricing, what you can review before payment, which ad accounts it connects to, and which work would still belong to your team.
Source review: . Written by Adsmith from published product information; not a hands-on performance benchmark. Plans and features can change.