@font-face{font-family:'Lato';src:url('/assets/lato-400.woff2') format('woff2');font-weight:400;font-style:normal;font-display:swap}
@font-face{font-family:'Lato';src:url('/assets/lato-700.woff2') format('woff2');font-weight:700;font-style:normal;font-display:swap}
@font-face{font-family:'Reem Kufi';src:url('/assets/reem-kufi-latin.woff2') format('woff2');font-weight:400 700;font-style:normal;font-display:swap}
@font-face{font-family:'Barlow Condensed';src:url('/assets/barlow-condensed-800.woff2') format('woff2');font-weight:800;font-style:normal;font-display:swap}
:root{color-scheme:light;--font:'Lato',Arial,Helvetica,sans-serif;--display:'Reem Kufi',Arial,sans-serif}
*{box-sizing:border-box}html{scroll-behavior:smooth;scroll-padding-top:5.5rem}body{margin:0;background:var(--paper);color:var(--ink);font-family:var(--font);font-size:1rem;line-height:1.55}a{color:inherit;text-decoration:none}button,input{font:inherit}button,a{-webkit-tap-highlight-color:transparent}button{cursor:pointer}img{display:block;max-width:100%;height:auto}h1,h2,h3,p{margin:0}button:focus-visible,a:focus-visible,summary:focus-visible{outline:3px solid var(--AccentDark);outline-offset:6px}.skip-link{position:fixed;top:0;left:1rem;z-index:100;background:var(--action);padding:1rem;transform:translateY(-110%)}.skip-link:focus{transform:none}.site-header{height:88px;background:var(--ink);color:var(--paper);display:flex;align-items:center;justify-content:space-between;padding:0 max(4vw,1.25rem);gap:2rem;border-bottom:0}.wordmark{display:flex;align-items:center;font-size:1.8rem;font-weight:800;letter-spacing:-.075em;line-height:1;white-space:nowrap}.desktop-nav,.nav-actions{display:flex;align-items:center;gap:2rem}.desktop-nav a,.login{font-size:.875rem}.desktop-nav a:hover,.login:hover{color:var(--action)}.button{display:inline-flex;align-items:center;justify-content:center;gap:1.7rem;min-height:56px;padding:.9rem 1.5rem;border:1px solid transparent;font-size:.9375rem;font-weight:700;line-height:1.2;transition:background .2s,transform .2s;border-radius:4px}.button:hover{transform:translateY(-2px)}.button-action{background:var(--action);color:var(--ink)}.button-action:hover{background:var(--SelectMid)}.button-small{min-height:44px;padding:.75rem 1rem;gap:1.2rem}.hero{position:relative;min-height:calc(100svh - 88px);background:var(--ink);color:var(--paper);padding:2rem max(4vw,1.25rem) 1rem;display:flex;flex-direction:column;overflow:hidden}.hero h1{font-family:var(--display);font-size:clamp(5.75rem,13.9vw,13.5rem);line-height:.88;font-weight:900;letter-spacing:-.025em}.hero h1 span{color:var(--action)}.hero-aside{font-family:Georgia,serif;font-style:italic;font-size:clamp(1.7rem,3vw,3rem);line-height:1.3;transform:rotate(-7deg);text-align:right;margin:.6rem 5.5% 0 0}.text-link{display:inline-flex;gap:1rem;align-items:center;border-bottom:1px solid currentColor;padding:.4rem 0;font-size:.9375rem}.trust-strip{padding:2.4rem max(4vw,1.25rem) 2.8rem;border-bottom:1px solid var(--line);text-align:center}.trust-strip>p{font-size:.75rem;letter-spacing:.12em;color:var(--muted);margin-bottom:1.5rem}
@media(min-width:1600px){.hero{min-height:900px}}
@media(max-width:900px){.desktop-nav{gap:1rem}.nav-actions{gap:1rem}.hero h1{font-size:15vw}}
@media(max-width:650px){html{scroll-padding-top:1rem}.site-header{height:76px;gap:1rem}.wordmark{font-size:1.55rem}.desktop-nav,.login{display:none}.button-small{font-size:.875rem;gap:.75rem}.hero{min-height:calc(100svh - 76px);padding-top:1.5rem}.hero h1{font-size:20vw;line-height:.93;letter-spacing:-.02em}.hero-aside{margin:1rem 3% 0 0;font-size:2rem}.trust-strip{padding-top:2rem;padding-bottom:2rem}}
@media(prefers-reduced-motion:reduce){html{scroll-behavior:auto}*,*::before,*::after{animation:none!important;transition:none!important}}
/* Shared layout */
.site-header{position:relative;z-index:20}.mobile-menu{display:none}.section{padding:6rem max(4vw,1.25rem)}.section-kicker{display:flex;justify-content:space-between;gap:2rem;color:var(--muted);font-size:.75rem;letter-spacing:.12em;font-weight:500}.section h2{font-family:var(--display);font-size:clamp(3.7rem,6.8vw,6.7rem);line-height:.96;letter-spacing:-.015em;font-weight:800}.serif-word{font-family:Georgia,'Times New Roman',serif;font-weight:400;font-style:italic;font-size:.72em;letter-spacing:-.065em;line-height:1.15;text-transform:none}.section-heading-row{display:flex;justify-content:space-between;align-items:flex-end;gap:3rem;margin:2.8rem 0 3.5rem}.section-heading-row>p{font-size:1rem;color:var(--muted);max-width:360px;line-height:1.7}.button-dark{background:var(--ink);color:var(--paper)}.button-dark:hover{background:var(--MainMid)}.button-outline{background:transparent;border-color:var(--ink);color:var(--ink)}.button-outline:hover{background:var(--surface-warm)}.button span[aria-hidden]{font-size:1.3em}
/* Creative and workflow */.product-copy{max-width:510px}.product-copy>p{color:var(--muted);max-width:400px;margin-top:1.5rem;font-size:1.0625rem;line-height:1.75}.product-copy>p+p{margin-top:1rem}.creative-showcase{margin:0;min-width:0}.creative-showcase figcaption{text-align:center;color:var(--muted);font-size:.875rem;line-height:1.7;margin:1rem auto 0}.creative-showcase figcaption>span{font-size:.75rem;color:var(--NeutralMid)}.workflow{display:grid;grid-template-columns:repeat(4,minmax(0,1fr));gap:2.5rem;border-top:1px solid var(--line);margin-top:4.5rem;padding-top:2rem}.workflow h3{font-size:1.125rem;letter-spacing:-.025em;line-height:1.3;margin:1rem 0 .8rem}.workflow p{color:var(--muted);line-height:1.7}
/* Continuous learning */
.learning-section{background:var(--ink);color:var(--paper)}.learning-section .section-kicker{color:var(--NeutralInactive)}.learning-top{display:flex;gap:4rem;justify-content:space-between;align-items:flex-end;margin:3rem 0 4rem}.learning-top h2 span{color:var(--action)}.learning-top>p{color:var(--NeutralInactive);max-width:330px;font-size:1.0625rem;line-height:1.75}.loop-return>span:nth-child(2){font-size:.75rem;letter-spacing:.1em}.learning-benefits{display:grid;grid-template-columns:repeat(3,1fr);gap:3rem;margin-top:4rem}.learning-benefits h3{font-size:1.125rem;font-weight:600;margin-bottom:.8rem}.learning-benefits p{color:var(--NeutralInactive);line-height:1.75;max-width:360px}
/* Customers */.quote-card{margin:0;padding:2.5rem;display:flex;flex-direction:column;border-radius:5px}.quote-card blockquote{margin:2rem 0;font-size:clamp(1.2rem,2.05vw,1.9rem);line-height:1.4;letter-spacing:-.035em}.quote-card figcaption{display:flex;align-items:center;gap:.85rem;font-size:.875rem;line-height:1.55;margin-top:auto}.quote-card figcaption>span:last-child{display:flex;flex-direction:column}.quote-card figcaption strong{font-weight:600}.quote-card figcaption a{border-bottom:1px solid transparent}.quote-card figcaption a:hover{border-color:currentColor}.avatar{object-fit:cover;object-position:center;border:1px solid color-mix(in srgb,var(--MainDark) 19%,transparent);border-radius:50%;display:grid;place-items:center;width:42px;height:42px;flex:0 0 42px;font-size:.75rem;letter-spacing:.04em}
/* Pricing */
.pricing-grid{display:grid;grid-template-columns:1fr 1fr;gap:1.5rem}.price-card{border:1px solid var(--line);border-radius:5px;padding:2.5rem;display:flex;flex-direction:column}.self-serve{background:var(--white)}.managed{background:var(--surface-warm)}.plan-heading{display:flex;align-items:center;justify-content:space-between;gap:1rem}.plan-heading h3{font-size:1.5rem;letter-spacing:-.035em}.plan-label{font-size:.75rem;letter-spacing:.08em;color:var(--muted)}.plan-intro{color:var(--muted);margin-top:.5rem;font-size:1rem}.price-primary{display:flex;align-items:baseline;gap:1.3rem;margin-top:2rem}.price-primary>strong{font-family:var(--display);font-size:6.8rem;line-height:1;font-weight:800;letter-spacing:-.04em}.price-primary>strong>span{font-size:.6em}.price-primary>span{color:var(--muted);font-size:1rem}.spend-note{font-size:.75rem;color:var(--muted);margin-top:.5rem}.included{margin-top:2rem;padding-top:1.7rem;border-top:1px solid var(--line);margin-bottom:2rem}.included h4{font-size:.75rem;letter-spacing:.1em;font-weight:500;margin:0 0 1rem}.included ul{list-style:none;margin:0;padding:0;display:grid;gap:.65rem;font-size:1rem}.included li:before{content:'✓';margin-right:.75rem;color:var(--MainDark)}.price-card>.button{margin-top:auto;width:100%}.plan-footnote{text-align:center;font-size:.75rem;margin-top:.8rem;color:var(--muted)}.managed-description{color:var(--muted);margin-top:1.5rem;max-width:400px;font-size:1.0625rem;line-height:1.75}.managed .included{margin-top:1.9rem}.included p{color:var(--muted);font-size:1rem;max-width:360px;line-height:1.7}
/* Questions and closing */
.faq-section{display:grid;grid-template-columns:.8fr 1.2fr;gap:6rem;padding-top:1.5rem}.faq-intro h2{margin-top:2rem}.faq-intro>p{color:var(--muted);margin-top:1.5rem}.faq-list{border-top:1px solid var(--line)}.faq-list details{border-bottom:1px solid var(--line)}.faq-list summary{list-style:none;display:flex;align-items:center;justify-content:space-between;gap:2rem;padding:1.5rem 0;cursor:pointer;font-size:1.0625rem;letter-spacing:-.025em;line-height:1.4;font-weight:500}.faq-list summary::-webkit-details-marker{display:none}.faq-list summary>span{font-size:1.5rem;font-weight:400;transition:transform .2s}.faq-list details[open] summary>span{transform:rotate(45deg)}.faq-list details>div{color:var(--muted);padding:0 2.2rem 1.5rem 0;font-size:1rem;line-height:1.8}.faq-list a{color:var(--ink);text-decoration:underline}.team-strip{padding:2.5rem max(4vw,1.25rem);border-top:1px solid var(--line);display:flex;align-items:center;justify-content:space-between;gap:3rem}.team-strip>p{font-size:1.0625rem;letter-spacing:-.025em}.team-strip>p>span{display:block;font-size:.875rem;color:var(--muted);margin-top:.25rem}.team-strip>div{display:flex;gap:3rem;align-items:center;font-size:1.7rem;font-weight:500;letter-spacing:-.06em}.team-mit{font-weight:800;font-family:var(--display);font-size:2.2rem}.team-berkeley{font-family:Georgia,serif}
/* Click-to-load video */
#demo-dialog{border:1px solid color-mix(in srgb,var(--white) 19%,transparent);background:var(--ink-deep);color:var(--paper);border-radius:8px;width:min(960px,calc(100% - 2rem));padding:1.5rem;max-height:calc(100svh - 2rem)}#demo-dialog::backdrop{background:color-mix(in srgb,var(--MainDark) 90%,transparent)}#demo-player{aspect-ratio:16/9;background:#000}#demo-player iframe{border:0;width:100%;height:100%}#demo-dialog>p{margin-top:1rem;font-size:.875rem;color:var(--NeutralInactive)}body:has(#demo-dialog[open]){overflow:hidden}
@media(min-width:1600px){.section{padding-left:max(5vw,calc((100vw - 1440px)/2));padding-right:max(5vw,calc((100vw - 1440px)/2))}.product-copy>p{max-width:450px}}
@media(max-width:1100px){.section{padding-top:4.5rem;padding-bottom:4.5rem}.workflow{gap:1.5rem}.quote-card{padding:2rem}.plan-heading{align-items:start;flex-direction:column;gap:.4rem}.price-card{padding:2rem}.faq-section{gap:3rem;padding-top:1rem}.team-strip>div{gap:2rem}.hero h1{font-weight:800}}
@media(max-width:800px){.product-copy{max-width:none}.product-copy>p{max-width:560px}.product-copy h2{font-size:4.7rem}.workflow{grid-template-columns:1fr 1fr;margin-top:3rem;gap:2.5rem}.section-kicker>span:last-child{display:none}.learning-top{align-items:start;flex-direction:column;gap:1.5rem;margin-bottom:2.5rem}.learning-top>p{max-width:520px}.loop-diagram>.flow-arrow:nth-child(4){display:none}.loop-node:nth-child(5){grid-column:1}.learning-benefits{gap:1.5rem}.section-heading-row{align-items:start;flex-direction:column;gap:1.5rem;margin-bottom:2.5rem}.section-heading-row>p{max-width:none}.quote-card blockquote{font-size:1.3rem}.quote-card figcaption{font-size:.8125rem}.price-card{padding:1.5rem}.price-primary{flex-wrap:wrap;gap:.5rem 1rem}.price-primary>strong{font-size:5.5rem}.price-primary>span{font-size:.9375rem}.faq-section{grid-template-columns:1fr;gap:2.5rem}.faq-intro h2 br{display:none}.faq-intro h2{font-size:4rem}.faq-intro>p br{display:none}.team-strip{flex-direction:column;text-align:center;gap:1.5rem}.team-strip>div{gap:3rem}}
@media(max-width:650px){.nav-actions{gap:.8rem}.mobile-menu{display:block}.mobile-menu>summary{list-style:none;display:grid;place-items:center;min-width:36px;min-height:44px;cursor:pointer;font-size:1.4rem;color:var(--paper)}.mobile-menu>summary::-webkit-details-marker{display:none}.mobile-menu[open]>summary{color:var(--action)}.mobile-menu nav{position:absolute;top:76px;left:0;right:0;background:var(--ink-deep);padding:1rem 1.25rem;display:grid;border-bottom:1px solid color-mix(in srgb,var(--white) 21%,transparent);box-shadow:0 18px 30px #0003}.mobile-menu nav a{padding:.8rem .25rem;font-size:1rem}.site-header{gap:.5rem}.hero h1{font-weight:800;font-size:18.8vw;line-height:.85}.hero-aside{margin-top:1rem}.section{padding:3.5rem 1.25rem}.section h2{font-size:clamp(3.5rem,14vw,5.3rem)}.section-kicker{font-size:.75rem;letter-spacing:.07em}.product-copy h2{font-size:clamp(3.5rem,14vw,5rem)}.product-copy>p{font-size:1rem}.creative-showcase figcaption{font-size:.8125rem}.workflow{gap:2rem 1.3rem;margin-top:2.5rem;padding-top:1.5rem}.workflow h3{font-size:1.0625rem}.workflow p{font-size:.9375rem}.learning-top{margin-top:2.3rem}.learning-top>p{font-size:1rem}.loop-return>span:nth-child(2){font-size:.75rem;letter-spacing:.025em;text-align:center;max-width:210px}.learning-benefits{grid-template-columns:1fr;gap:1.5rem;margin-top:2.5rem}.learning-benefits article{padding-bottom:1.5rem;border-bottom:1px solid color-mix(in srgb,var(--white) 15%,transparent)}.learning-benefits article:last-child{padding-bottom:0;border:0}.learning-benefits h3{margin-bottom:.5rem}.learning-benefits p{max-width:none;font-size:1rem}.section-heading-row{margin-top:2rem;gap:1rem}.quote-card{padding:1.7rem}.quote-card blockquote{font-size:1.3rem;margin:1.5rem 0}.quote-card figcaption{font-size:.875rem}.pricing-grid{grid-template-columns:1fr}.price-card{padding:1.7rem}.plan-heading{flex-direction:row;align-items:center;flex-wrap:wrap;gap:.5rem}.plan-label{font-size:.75rem;letter-spacing:.035em}.price-primary>strong{font-size:6.3rem}.price-primary>span{font-size:1rem}.included{margin-top:1.5rem}.price-card>.button{min-height:54px}.plan-footnote{font-size:.75rem}.faq-section{padding-top:.5rem}.faq-intro h2{font-size:3.5rem}.faq-intro h2 br{display:block}.faq-list summary{padding:1.3rem 0;font-size:1rem;gap:1rem}.faq-list details>div{padding-right:1rem}.team-strip{padding:2rem 1.25rem}.team-strip>div{gap:1.4rem;flex-wrap:wrap;justify-content:center;font-size:1.4rem}.team-mit{font-size:1.8rem}#demo-dialog{padding:1rem}}
@media(max-width:370px){.wordmark{font-size:1.35rem}.nav-actions{gap:.4rem}.button-small{padding:.65rem .75rem;gap:.5rem}.plan-heading{flex-direction:column;align-items:start}}
@media(prefers-reduced-motion:no-preference){.hero h1{animation:hero-in .55s ease-out both}.hero-aside{animation:aside-in .6s .15s ease-out both}}
@keyframes hero-in{from{opacity:.2;transform:translateY(12px)}to{opacity:1;transform:translateY(0)}}@keyframes aside-in{from{opacity:0;transform:translateY(5px) rotate(-7deg)}to{opacity:1;transform:translateY(0) rotate(-7deg)}}
@media print{.site-header,.hero-foot,.hero-ctas,.mobile-menu,.demo-trigger,#demo-dialog{display:none!important}.hero{min-height:0}.section{break-inside:avoid;padding:2rem}.hero h1{font-size:6rem}body{-webkit-print-color-adjust:exact;print-color-adjust:exact}}
/* Supporting pages share the same visual language. */.desktop-nav{gap:1.6rem}.page-hero{padding:2rem max(4vw,1.25rem) 4.5rem;background:var(--ink);color:var(--paper)}.breadcrumbs{display:flex;gap:.7rem;align-items:center;font-size:.8125rem;color:var(--NeutralInactive);flex-wrap:wrap}.breadcrumbs a:hover{color:var(--action)}.page-hero h1{font-family:var(--display);font-size:clamp(4.5rem,9.5vw,9rem);font-weight:800;line-height:.93;letter-spacing:-.02em;margin:3.3rem 0 2rem;max-width:1250px}.page-hero h1 em{font-style:normal;color:var(--action)}.page-hero>p{font-size:1.125rem;color:var(--NeutralInactive);line-height:1.75;max-width:650px}.compact-cta{background:var(--action);padding:3.5rem max(4vw,1.25rem);display:flex;align-items:center;justify-content:space-between;gap:3rem}.compact-cta .section-kicker{color:var(--MainDark)}.compact-cta h2{font-family:var(--display);font-size:clamp(2.7rem,5vw,5rem);line-height:1;margin-top:1.5rem;letter-spacing:-.02em;font-weight:800}.compact-cta .button{flex-shrink:0}.customer-attribution{display:flex;flex-direction:column;min-width:0}.customer-attribution strong{color:var(--ink)}.cost-example{display:grid;grid-template-columns:1fr 1fr;gap:4rem;padding-top:1rem}.cost-example h2{margin:2rem 0 1.5rem}.cost-example>div>p{color:var(--muted);max-width:400px;font-size:1.0625rem;line-height:1.8}.cost-breakdown{border-top:1px solid var(--line);align-self:center}.cost-breakdown>div{display:flex;align-items:center;justify-content:space-between;gap:2rem;padding:1.3rem 0;border-bottom:1px solid var(--line)}.cost-breakdown small{display:block;color:var(--muted);font-size:.8125rem;margin-top:.2rem}.cost-breakdown strong{font-size:1.2rem;font-weight:500;white-space:nowrap}.cost-breakdown .cost-total{padding:1.7rem 0;font-weight:600;border-bottom:2px solid var(--ink)}.cost-breakdown .cost-total strong{font-size:2rem;letter-spacing:-.045em}.cost-example .cost-breakdown>p{font-size:.75rem;line-height:1.6;margin-top:1rem}.manifesto-lead{font-size:clamp(1.5rem,3vw,3rem);line-height:1.4;letter-spacing:-.04em;margin-top:2.5rem;margin-bottom:4rem}.manifesto-row{display:grid;grid-template-columns:100px 1fr;padding:3rem 0;border-top:1px solid var(--line);gap:2rem}.manifesto-row>span{color:var(--NeutralMid);font-family:var(--display);font-size:3.5rem;line-height:1}.manifesto-row>div{display:grid;grid-template-columns:1fr 1fr;gap:3rem;align-items:center}.manifesto-row h2{font-size:clamp(2.8rem,5vw,5rem)}.manifesto-row p{color:var(--muted);font-size:1.0625rem;line-height:1.85;max-width:440px}.resources-grid{display:grid;grid-template-columns:repeat(3,minmax(0,1fr));gap:2rem}.resource-card{display:flex;flex-direction:column}.resource-image{aspect-ratio:4/3;overflow:hidden;margin-bottom:1.5rem;border-radius:5px}.resource-image img{width:100%;height:100%;object-fit:cover;object-position:center 55%;transition:transform .3s}.resource-card:hover .resource-image img{transform:scale(1.035)}.resource-card>.section-kicker{font-size:.75rem;letter-spacing:.08em}.resources-grid .resource-card h2{font-family:var(--font);font-size:1.65rem;line-height:1.2;letter-spacing:-.045em;font-weight:500;margin:1rem 0}.resource-card>p{font-size:1rem;line-height:1.7;color:var(--muted);margin-bottom:1.5rem}.resource-card .text-link{margin-top:auto;align-self:flex-start}.article-page .page-hero h1{font-family:var(--font);font-size:clamp(2.8rem,5vw,4.8rem);font-weight:500;line-height:1.12;letter-spacing:-.05em;max-width:1000px;margin-top:2.5rem}.article-page .page-hero>p{max-width:750px}.article-layout{padding:4rem max(4vw,1.25rem) 5rem;display:grid;grid-template-columns:240px minmax(0,760px);gap:6rem;max-width:1400px;margin:auto}.article-layout aside>p{font-size:.75rem;letter-spacing:.1em;color:var(--muted);margin-top:2rem}.article-layout aside nav{display:grid;gap:.9rem;margin-top:1.5rem;font-size:.875rem;line-height:1.5;color:var(--muted)}.article-layout aside nav a:hover{color:var(--ink);text-decoration:underline}.article-body>section{margin-bottom:3rem}.article-step{font-size:.8125rem;color:var(--muted);font-family:monospace}.article-body h2{font-size:1.65rem;font-weight:500;line-height:1.3;letter-spacing:-.035em;margin:.6rem 0 1rem}.article-body p{font-size:1.125rem;line-height:1.85;color:var(--NeutralMid)}.article-body .article-callout{background:var(--action);color:var(--ink);font-size:1.3rem;line-height:1.5;letter-spacing:-.035em;padding:2rem;border-radius:5px;margin:3rem 0}.article-body>.text-link{margin-top:1rem}.subpage .section-kicker>span:last-child{display:none}
@media(max-width:1100px){.article-layout{gap:3rem;grid-template-columns:200px minmax(0,1fr)}.manifesto-row{grid-template-columns:70px 1fr}.manifesto-row>div{gap:2rem}.cost-example{gap:3rem}.resources-grid{gap:1.5rem}}
@media(max-width:1000px){.desktop-nav{display:none}.mobile-menu{display:block}.mobile-menu>summary{list-style:none;display:grid;place-items:center;min-width:40px;min-height:44px;cursor:pointer;font-size:1.4rem;color:var(--paper)}.mobile-menu>summary::-webkit-details-marker{display:none}.mobile-menu[open]>summary{color:var(--action)}.mobile-menu nav{position:absolute;top:88px;left:0;right:0;background:var(--ink-deep);padding:1rem max(4vw,1.25rem);display:grid;border-bottom:1px solid color-mix(in srgb,var(--white) 21%,transparent);box-shadow:0 18px 30px #0003}.mobile-menu nav a{padding:.8rem .25rem;font-size:1rem}}
@media(max-width:800px){.page-hero h1{font-size:12vw}.cost-example{grid-template-columns:1fr;gap:2.5rem}.cost-example>div>p{max-width:550px}.manifesto-row{grid-template-columns:50px 1fr;gap:1.5rem}.manifesto-row>div{grid-template-columns:1fr;gap:1.5rem}.manifesto-row p{max-width:600px}.resources-grid{grid-template-columns:1fr}.resource-card{display:grid;grid-template-columns:240px 1fr;gap:.7rem 1.5rem}.resource-image{grid-row:1/5;margin:0;aspect-ratio:1/1;height:100%}.resource-card>.section-kicker{align-self:end}.resources-grid .resource-card h2{font-size:1.5rem;margin:0}.resource-card>p{margin:0}.resource-card .text-link{justify-self:start;grid-column:2;align-self:end}.article-layout{grid-template-columns:1fr;gap:2.5rem;padding-top:2rem}.article-layout aside nav,.article-layout aside>p{display:none}.article-body{max-width:720px}.compact-cta{align-items:flex-start;flex-direction:column;gap:2rem}}
@media(max-width:650px){.mobile-menu nav{top:76px}.mobile-menu>summary{min-width:32px}.nav-actions{gap:.5rem}.page-hero{padding:1.7rem 1.25rem 3rem}.page-hero h1{font-size:clamp(3.5rem,13vw,5rem);line-height:.95;margin:2.5rem 0 1.5rem}.page-hero>p{font-size:1rem}.breadcrumbs{font-size:.8125rem}.compact-cta{padding:2.7rem 1.25rem;gap:1.6rem}.compact-cta h2{font-size:2.8rem;margin-top:1.2rem}.compact-cta .button{width:100%;justify-content:space-between}.cost-example{padding-top:0}.cost-example h2{margin-top:1.5rem}.cost-breakdown>div{font-size:.9375rem;gap:1rem}.manifesto-lead{font-size:1.6rem;margin-bottom:2.5rem}.manifesto-row{grid-template-columns:28px 1fr;gap:.7rem;padding:2rem 0}.manifesto-row>span{font-size:1.6rem}.manifesto-row h2{font-size:clamp(2.5rem,10vw,4rem)}.manifesto-row p{font-size:1rem;line-height:1.8}.manifesto-row>div{gap:1rem}.resources-grid{gap:2.5rem}.resource-card{display:flex;gap:0}.resource-image{aspect-ratio:4/3;height:auto;margin-bottom:1.3rem}.resource-card>.section-kicker{align-self:start}.resources-grid .resource-card h2{font-size:1.6rem;margin:.8rem 0}.resource-card>p{margin-bottom:1rem}.resource-card .text-link{align-self:flex-start}.article-page .page-hero h1{font-size:2.7rem;line-height:1.08;margin-top:2rem}.article-layout{padding:2rem 1.25rem 3rem;gap:2rem}.article-body h2{font-size:1.45rem}.article-body p{font-size:1rem;line-height:1.85}.article-body>section{margin-bottom:2.5rem}.article-body .article-callout{padding:1.5rem;font-size:1.2rem}}

.hero h1{font-weight:800}

.header-logo{width:198px;height:auto;display:block}.wordmark{letter-spacing:normal;flex-shrink:0}@media(max-width:650px){.header-logo{width:145px}.site-header{padding-left:1.25rem;padding-right:1.25rem}}@media(max-width:370px){.header-logo{width:120px}.site-header{gap:.25rem}.nav-actions{gap:.25rem}}

/* Adsmith brand typography; the opening statement keeps its display face. */
h1,h2,h3,h4{font-family:var(--display)}
.hero h1{font-family:'Barlow Condensed',Impact,'Arial Narrow',sans-serif;font-weight:800}
.section h2{font-size:clamp(2.7rem,4.7vw,4.8rem);line-height:1.08;font-weight:700;letter-spacing:-.04em}
.serif-word{font-family:var(--display);font-style:normal;font-size:.89em;font-weight:500;letter-spacing:-.055em;line-height:1.15}
.page-hero h1{font-size:clamp(3.4rem,6.9vw,6.7rem);font-weight:700;line-height:1.06;letter-spacing:-.045em}
.resources-grid .resource-card h2,.article-page .page-hero h1,.article-body h2,.difference-list h3{font-family:var(--display)}
.resources-grid .resource-card h2{font-size:1.65rem;line-height:1.2;font-weight:500;letter-spacing:-.04em}
.article-page .page-hero h1{font-size:clamp(2.4rem,4.6vw,4.5rem);line-height:1.15;font-weight:500}
.article-body h2{line-height:1.3;font-weight:500}
.workflow h3,.learning-benefits h3{line-height:1.35;font-weight:600}
.compact-cta h2{font-size:clamp(2rem,3.6vw,3.6rem);line-height:1.15;font-weight:700;letter-spacing:-.05em}
.price-primary>strong{font-size:5.4rem;line-height:1.1;font-weight:700}
.manifesto-row h2{font-size:clamp(2.2rem,3.7vw,3.8rem)}
@media(max-width:800px){.section h2{font-size:3.5rem}.page-hero h1{font-size:8.3vw}.resources-grid .resource-card h2{font-size:1.5rem}.manifesto-row h2{font-size:2.8rem}.price-primary>strong{font-size:4.3rem}}
@media(max-width:650px){.section h2{font-size:clamp(2.35rem,9.2vw,3.6rem);line-height:1.12}.section h2 .serif-word{font-size:.84em;letter-spacing:-.06em}.page-hero h1{font-size:clamp(2.35rem,9.4vw,3.8rem);line-height:1.08}.article-page .page-hero h1{font-size:2.3rem;line-height:1.15}.resources-grid .resource-card h2{font-size:1.6rem;line-height:1.2}.compact-cta h2{font-size:2rem}.price-primary>strong{font-size:4.9rem}.manifesto-row h2{font-size:clamp(1.9rem,7.4vw,2.8rem)}.article-body h2{font-size:1.4rem;line-height:1.4}}

/* Keep secondary research and company links below the main conversion path. */.company-profiles{display:flex;flex-wrap:wrap;gap:1.25rem 2rem;padding:2rem max(4vw,1.25rem);font-size:.9375rem;background:var(--ink);color:var(--paper)}.company-profiles a:hover{text-decoration:underline}

/* One customer, one block: a sourced mark, with their own words when available. */
.customer-proof{padding-block:3rem 3.5rem;scroll-margin-top:100px}
.customer-proof h2{font:500 clamp(1.75rem,2.7vw,2.5rem)/1.2 var(--display);letter-spacing:-.035em;margin:0 0 2.5rem}
.customer-proof-grid{max-width:1320px;margin:0 auto;padding:0;list-style:none;text-align:left}
.customer-proof-grid{display:grid;grid-template-columns:repeat(6,minmax(0,1fr));gap:14px;align-items:stretch;grid-auto-flow:row dense;grid-auto-rows:var(--proof-row-height,124px);scroll-margin-top:110px}
.customer-proof-card{min-width:0;background:color-mix(in srgb,var(--NeutralMid) 3%,var(--surface-soft));border:1px solid transparent;border-radius:14px}
.customer-proof-card--quote{grid-column:span 2;grid-row:span 2}
.customer-card-link{display:flex;align-items:center;justify-content:center;height:auto;min-width:0;padding:20px;border-radius:inherit}
.customer-mark{display:flex;align-items:center;justify-content:center;width:100%;min-width:0;min-height:48px}
.customer-mark img{width:100%;max-width:180px;max-height:65px;object-fit:contain;filter:grayscale(1);mix-blend-mode:multiply;transition:filter .25s ease}
.customer-mark img.logo-invert{filter:grayscale(1) invert(1)}
.customer-mark img.logo-solid{filter:grayscale(1) invert(1) contrast(2)}
.customer-mark img.logo-centered{width:130px;height:65px;object-fit:cover}
.customer-mark img.logo-contrast{filter:grayscale(1) contrast(3) brightness(1.4)}
.customer-mark img.logo-square{width:65px;height:65px}
.customer-mark img.logo-soax{max-width:130px}
.customer-proof-card:is(:hover,:focus-within) .customer-mark img{filter:none;mix-blend-mode:normal}
.customer-proof-card:is(:hover,:focus-within) .customer-mark img.logo-monochrome{filter:invert(1);mix-blend-mode:multiply}
.customer-proof-card--quote .customer-card-link{display:block;height:auto;padding:clamp(1.25rem,2vw,1.65rem)}
.customer-proof-card figure{width:100%;min-width:0;margin:0}
.customer-proof-card--quote .customer-mark{justify-content:center;min-height:0;margin-bottom:1rem}
.customer-proof-card--quote .customer-mark img{width:auto;max-width:165px;height:auto;max-height:42px}
.customer-proof-card blockquote{font-size:clamp(1.0625rem,1.25vw,1.2rem);line-height:1.5;letter-spacing:-.02em;margin:0 0 1.15rem;text-wrap:pretty}
.customer-proof-card figcaption{display:flex;align-items:center;gap:.7rem;font-size:.75rem;line-height:1.5}
.customer-proof-card figcaption .avatar{width:38px;height:38px;flex-shrink:0}
.customer-proof-card figcaption>span{display:flex;flex-direction:column}.customer-proof-card figcaption strong{font-weight:700}
@media(max-width:1000px){.customer-proof-grid{grid-template-columns:repeat(4,minmax(0,1fr))}}
@media(max-width:650px){.customer-proof{padding-block:2.5rem}.customer-proof-grid{grid-template-columns:repeat(2,minmax(0,1fr));gap:12px}.customer-card-link{min-height:88px;padding:14px}.customer-proof-card--quote .customer-card-link{min-height:0;padding:1.5rem}.customer-proof-card blockquote{font-size:1.15rem}.customer-proof-card figcaption{font-size:.8125rem}.customer-mark img{max-height:56px}.customer-mark img.logo-square{width:56px;height:56px}}
@media(prefers-reduced-motion:reduce){.customer-mark img{transition:none}}


.customer-proof-card{transition:border-color .2s ease,box-shadow .2s ease,background .2s ease}
.customer-proof-card:is(:hover,:focus-within){background:var(--white);border-color:var(--AccentMid);box-shadow:0 0 0 1px var(--AccentMid)}
.customer-proof-card .avatar{filter:grayscale(1);transition:filter .25s ease}
.customer-proof-card:is(:hover,:focus-within) .avatar{filter:none}
@media(prefers-reduced-motion:reduce){.customer-proof-card,.customer-proof-card .avatar{transition:none}}

.customer-mark:has(.logo-brandau){height:65px;overflow:hidden}

/* Equal logo tiles, with short quotes centered in a shared three-line space. */
.customer-proof-card:not(.customer-proof-card--quote) .customer-card-link{height:108px;min-height:108px;padding:18px}
.customer-proof-card blockquote{display:flex;align-items:center;min-height:4.5em}
@media(max-width:650px){.customer-proof-card:not(.customer-proof-card--quote) .customer-card-link{height:96px;min-height:96px;padding:14px}}

/* One testimonial occupies the same two-by-two module as four logo tiles. */
.customer-proof-card{height:100%}
.customer-proof-card .customer-card-link{height:100%;min-height:0}
.customer-proof-card:not(.customer-proof-card--quote) .customer-card-link{height:100%;min-height:0}
.customer-proof-card--quote .customer-card-link{display:flex;align-items:center}
/* Collective customer breadth, distinct from consented individual testimonials. */
.customer-community{grid-column:span 4;grid-row:span 2;min-width:0;overflow:hidden;border-radius:14px;background:color-mix(in srgb,var(--NeutralMid) 3%,var(--surface-soft));padding:22px 28px;display:flex;flex-direction:column;gap:18px}
.customer-community h3{font:400 clamp(1.1rem,1.5vw,1.4rem)/1.3 var(--font);margin:0;text-align:center}
.customer-community-mosaic{flex:1;min-height:0;display:grid;grid-template-columns:repeat(6,minmax(0,1fr));gap:14px 18px;align-items:center}
.customer-community-mosaic span{min-width:0;display:flex;align-items:center;justify-content:center}
.customer-community-mosaic img{width:100%;height:36px;object-fit:contain;filter:grayscale(1);opacity:.68;mix-blend-mode:multiply}
.customer-community-mosaic img.logo-invert{filter:grayscale(1) invert(1)}
@media(max-width:1000px){.customer-community{grid-column:span 2;padding:18px;gap:14px}.customer-community-mosaic{grid-template-columns:repeat(4,minmax(0,1fr));gap:8px 12px}.customer-community-mosaic img{height:28px}}
@media(max-width:650px){.customer-community{grid-column:span 2;min-height:260px}}

/* Collective color reveal only: no links, buttons, or motion. */
.customer-community-mosaic img{transition:filter .65s ease,opacity .65s ease}
.customer-community-mosaic span:hover img{filter:none;opacity:1;mix-blend-mode:normal}
.customer-community-mosaic span:hover img.logo-invert{filter:invert(1);mix-blend-mode:multiply}
@media(prefers-reduced-motion:reduce){.customer-community-mosaic img{transition:none}}

.customer-community-mosaic span:hover img{transition-duration:.16s}

/* Preserve these supplied logos: filtering destroys their fine details. */
.customer-community-mosaic img.logo-contrast,
.customer-community-mosaic img.logo-solid{
  filter:grayscale(1);opacity:.68;mix-blend-mode:normal;
  height:auto;max-height:36px;border-radius:4px;
}
.customer-community-mosaic span:hover img.logo-contrast,
.customer-community-mosaic span:hover img.logo-solid{
  filter:none;opacity:1;mix-blend-mode:normal;
}
@media(max-width:1000px){
  .customer-community-mosaic img.logo-contrast,
  .customer-community-mosaic img.logo-solid{max-height:28px}
}

/* On narrow phones give quick links their own accessible row. */
@media(max-width:370px){
 .site-header:has(.pricing-quick-links){display:grid;grid-template-columns:minmax(0,1fr) auto;height:auto;padding-block:8px;gap:4px 12px}
 .site-header:has(.pricing-quick-links) .wordmark{grid-row:1;grid-column:1}
 .site-header:has(.pricing-quick-links) .nav-actions{display:contents}
 .site-header:has(.pricing-quick-links) .enter-button{grid-row:1;grid-column:2}
 .site-header:has(.pricing-quick-links) .pricing-quick-links{grid-row:2;grid-column:1/-1;justify-content:center;gap:24px;margin:0}
 .site-header:has(.pricing-quick-links) .pricing-quick-links a{display:inline-flex;align-items:center;min-height:44px;padding-inline:8px}
}

/* Guide closing invitations match the main site without adding navigation clutter. */
.compact-cta.guide-closing{display:flex;flex-direction:column;align-items:center;justify-content:center;gap:clamp(28px,3vw,40px);padding:clamp(56px,6.5vw,88px) 24px;background:var(--AccentDark);color:white;text-align:center}
.compact-cta.guide-closing h2{font:700 clamp(36px,5vw,64px)/1.15 var(--display);text-transform:none;letter-spacing:-.02em;margin:0;max-width:none;text-wrap:balance}
.compact-cta.guide-closing .button{flex:none;margin:0}