@font-face{font-family:'Lato';src:url('/assets/lato-400.woff2') format('woff2');font-weight:400;font-style:normal;font-display:swap}
@font-face{font-family:'Lato';src:url('/assets/lato-700.woff2') format('woff2');font-weight:700;font-style:normal;font-display:swap}
@font-face{font-family:'Reem Kufi';src:url('/assets/reem-kufi-latin.woff2') format('woff2');font-weight:400 700;font-style:normal;font-display:swap}
*{box-sizing:border-box}html{scroll-behavior:smooth;scroll-padding-top:30px}body{margin:0;background:var(--surface-soft);color:var(--MainDark);font-family:var(--font);line-height:1.6}.tour-header{background:var(--MainDark);padding:22px 5vw;display:flex;justify-content:space-between;align-items:center}.tour-header img{object-fit:contain}.tour-hero{background:var(--MainDark);color:white;display:grid;grid-template-columns:1fr 1fr;align-items:center;gap:35px;padding:42px 5vw 70px}.product-tour h1,.product-tour h2,.product-tour h3{font-family:var(--display);letter-spacing:-.03em}.product-tour h1{font-size:clamp(44px,5.2vw,76px);line-height:1.06;margin:0 0 25px;font-weight:700}.product-tour h1 span{color:var(--SelectMid)}.intro{max-width:530px;font-size:20px;line-height:1.65;margin:0 0 30px}.tour-cta{display:flex;align-items:center;gap:24px}.tour-cta strong{font:700 23px/1.3 var(--display)}.system-art svg{width:100%;display:block;overflow:visible}.system-art>p{text-align:center;font-size:14px;color:#c7d0d1;margin-top:0}.circuit{fill:none;stroke:#879b9e;stroke-width:1}.packets{fill:none;stroke:var(--SelectMid);stroke-width:4;stroke-linecap:round;stroke-dasharray:.1 29.9;animation:travel 12s linear infinite}.tour{padding:75px 5vw 85px}.section-lead h2,.direction h2,.platforms h2{font-size:clamp(32px,4vw,48px);line-height:1.18;margin:0 0 16px}.stage-tabs{display:flex;flex-direction:column;gap:4px}.stage-tabs button{display:flex;align-items:center;gap:20px;min-height:70px;background:transparent;border:0;border-bottom:1px solid #cfd9d8;border-radius:0;color:var(--MainDark);text-align:left;font:700 18px var(--font);padding:14px 18px;cursor:pointer}.stage-tabs button span{font-size:12px;font-weight:400;opacity:.7}.stage-tabs button b{margin-left:auto;font-size:19px;font-weight:400}.stage-tabs button[aria-selected=true]{background:var(--MainDark);color:white;border-radius:12px;border-color:transparent}.stage-tabs button[aria-selected=true] span{color:var(--SelectMid);opacity:1}.stage-tabs button:focus-visible{outline:3px solid var(--AccentMid);outline-offset:3px}.stage-panel{border:1px solid #c6d0cf;background:white;border-radius:16px;padding:32px;min-height:470px}.stage-panel h3{font-size:32px;line-height:1.2;margin:0 0 14px}.metric-bars div:nth-child(2){background:var(--AccentLight)}.handoff{border-top:1px solid #d9e0df;padding-top:15px}.handoff span{font-size:10px;letter-spacing:.1em;font-weight:700;color:#718185}.handoff p{margin:5px 0 0;font-size:15px}.direction{padding:75px 5vw;display:grid;grid-template-columns:1fr 1.1fr;gap:8vw;background:var(--surface-soft)}.direction>div>p:last-child{max-width:370px;font-size:19px}.platforms{padding:70px 5vw;text-align:center}.platforms>div{display:flex;justify-content:center;gap:25px;margin:30px 0}.platforms>div>span{border-bottom:2px solid #9dafad;padding:8px 15px;font-weight:700}.platforms>p:last-child{max-width:620px;margin:auto;font-size:17px}.tour-close{background:var(--AccentDark);color:white;text-align:center;padding:64px 24px}.tour-close h2{font-size:clamp(34px,4vw,54px);line-height:1.15;margin:0 0 28px}.tour-close .tour-cta{justify-content:center}.tour-close>a{display:inline-block;font-size:14px;margin-top:26px;text-decoration:underline;text-underline-offset:4px}.footer-review-social{margin-top:20px}@keyframes travel{to{stroke-dashoffset:-300}}@media(max-width:760px){.tour-header{padding:16px 24px}.tour-header img{width:160px;height:40px}.tour-hero{grid-template-columns:1fr;padding:35px 24px 45px;gap:25px}.intro{font-size:18px}.system-art{max-width:480px;margin:auto}.tour{padding:48px 20px}.stage-tabs{display:grid;grid-template-columns:repeat(3,1fr);gap:6px}.stage-tabs button{font-size:12px;min-height:52px;padding:10px 6px;gap:5px;justify-content:center;border-radius:8px}.stage-tabs button span,.stage-tabs button b{display:none}.stage-panel{padding:22px;min-height:480px}.stage-panel h3{font-size:28px}.direction{grid-template-columns:1fr;gap:28px;padding:48px 24px}.platforms{padding:48px 24px}.platforms>div{flex-direction:column;gap:8px}.tour-cta{gap:16px}.tour-cta strong{font-size:20px}}@media(prefers-reduced-motion:reduce){html{scroll-behavior:auto}.packets{animation:none}}

/* The homepage brain, sized for this hero rather than redrawn. */
.system-art{min-width:0}.system-art .schema-brain{--brain-height:440px;width:100%;margin:0}.system-art>p{margin:10px 0 0;color:#c7d0d1}.tour-hero{gap:24px;padding-top:36px;padding-bottom:54px}.stage-tabs button:hover:not([aria-selected=true]){background:var(--surface-soft)}.stage-tabs button[aria-selected=true]{box-shadow:inset 3px 0 var(--SelectMid)}
@media(max-width:760px){.system-art{width:100%;max-width:560px}.system-art .schema-brain{--brain-height:320px}.tour-hero{gap:12px}.stage-tabs button[aria-selected=true]{box-shadow:inset 0 -3px var(--SelectMid)}}

.stage-panel[hidden]{display:none}.stage-panel+.stage-panel{margin-top:24px}.stage-panel[hidden]+.stage-panel{margin-top:0}

.product-factory{display:grid;place-items:center}.product-factory picture{display:block;width:min(100%,480px)}.product-factory img{display:block;width:100%;height:auto;-webkit-user-drag:none}

/* Shared breathing room and quieter product navigation. */
.product-tour{--product-space:clamp(56px,6.5vw,88px);--product-gap:clamp(28px,3vw,40px)}
.product-tour .tour-hero,.product-tour .tour,.product-tour .direction,.product-tour .platforms,.product-tour .tour-close,.product-faq{padding-block:var(--product-space)}
.product-tour .tour-hero{gap:clamp(32px,5vw,80px)}
.product-tour .tour-hero h1{line-height:1.15;letter-spacing:normal}
.product-tour .intro{margin-bottom:var(--product-gap)}
.product-tour .direction{background:#e5ece9}
.product-tour .platforms>div{flex-direction:row;flex-wrap:wrap}
.product-tour .platforms>div>span{display:flex;align-items:center;gap:14px;background:var(--MainDark);color:#fff;border:0;border-radius:12px;padding:16px 28px}
.product-tour .tour-close h2{font-size:clamp(36px,5vw,64px);letter-spacing:normal;margin-bottom:var(--product-gap)}
.product-tour .pricing-quick-links{display:flex;align-items:center;gap:18px;font:400 13px/1.3 var(--font)}
.product-tour .pricing-quick-links a{color:white;text-decoration:none}.product-tour .pricing-quick-links a:hover{text-decoration:underline}
@media(max-width:760px){.product-tour .stage-panel{min-height:440px}.product-tour .stage-tabs button{font-size:13px}.product-tour .site-header{padding-inline:16px}.product-tour .header-logo{width:120px}.product-tour .nav-actions{gap:12px}.product-tour .pricing-quick-links{gap:10px}.product-tour .site-header .enter-button{padding-inline:14px}}

.product-tour .tour-hero h1{font-size:clamp(38px,4.3vw,62px)}

/* Three substantial chapters using the homepage palette and creative library. */
.product-copy h2{font-size:clamp(34px,4vw,52px);line-height:1.18;margin:0 0 28px;letter-spacing:normal}
.product-copy p{font:400 18px/1.7 var(--font);margin:0 0 22px}.product-copy .button{margin-top:12px}
.product-visual-label{font:700 15px/1.4 var(--font);color:var(--AccentMid);text-align:center;text-transform:uppercase;letter-spacing:.03em}
.product-creative{background:#092c34;border:1px solid #657477;border-radius:14px;padding:24px;display:grid;grid-template-columns:repeat(3,minmax(0,1fr));gap:24px 16px;align-items:center}
.product-creative .product-visual-label{grid-column:1/-1}
.product-creative .pen-ad{margin:0;display:grid;place-items:center;position:relative;min-width:0;aspect-ratio:1/1.35;overflow:hidden}
.product-creative .pen-poster{grid-area:1/1;position:relative;max-width:100%;max-height:100%;overflow:hidden;border-radius:6px;margin:0;transition:opacity .6s;animation:none}
.product-creative .pen-poster>img{z-index:0;object-fit:contain;animation:none;transform:none}.product-creative video{object-fit:contain;z-index:1}.product-creative .creative-incoming{opacity:0}.product-creative .creative-entered{opacity:1}.product-creative .creative-leaving{opacity:0}.product-budget-bars span:nth-child(2){background:#803d4c}.product-budget-bars span:nth-child(3){background:#235b48}
/* Contain GIF frame-edge artifacts inside the artwork, away from the copy. */
.product-factory{overflow:hidden;isolation:isolate;min-width:0}.product-factory picture{overflow:hidden}.product-factory img{max-width:100%;position:static;transform:none}
@media(max-width:760px){.product-copy p{font-size:17px}.product-creative{padding:20px;gap:20px 12px}}
.product-channels img[src*="meta"],.product-tour .budget-lane img{filter:brightness(0) invert(1)}

.product-learning .brain-section-label,.product-tour .allocation-caption{font:700 14px/1.4 var(--font);color:var(--AccentMid);text-align:center;text-transform:uppercase;margin:0 0 18px}
.product-tour .allocation-ocean{position:relative;inset:auto;transform:none;width:100%;height:auto;min-height:0;padding:18px;border:1px solid #657477;border-radius:12px;background:#092c34}
.product-tour .budget-lanes{display:flex;gap:4px;height:150px;padding:0}
.product-tour .budget-lane{position:relative;display:flex;flex:1;flex-direction:column;align-items:center;justify-content:center;gap:10px;border-radius:5px;min-width:0;color:white}
.product-tour .budget-lane img{width:28px;height:28px;object-fit:contain}.product-tour .budget-lane strong{font-size:11px}.product-tour .share-value{color:var(--SelectMid);font:700 20px var(--font)}
.product-tour .budget-specks{display:none}
.product-tour .homepage-decision-faq{background:#fff}
/* Mask only the stray lower-left fragment, retaining the paper plane above it. */


/* Match the homepage panels on the product page’s light canvas. */
.product-creative,.product-channel-visual,.product-learning,.product-tour .allocation-ocean{background:transparent;color:var(--MainDark);border:1px solid #bdccca;border-radius:12px;padding:24px}
.product-visual-label,.product-learning .brain-section-label,.product-tour .allocation-caption{color:var(--AccentDark);font:700 14px/1.4 var(--font);letter-spacing:.04em;text-transform:uppercase;text-align:center}.product-tour .budget-lane{color:#fff}
@media(max-width:760px){.product-creative,.product-channel-visual,.product-learning,.product-tour .allocation-ocean{padding:20px}}
.product-flow{position:relative;padding:48px max(32px,5vw);background:var(--surface-soft);isolation:isolate}
.product-flow-row{max-width:1180px;margin:auto;padding:64px 28px;display:grid;grid-template-columns:1fr 1fr;gap:clamp(40px,7vw,100px);align-items:center;position:relative}
.product-flow-row:nth-child(even) .product-copy{order:2}.product-flow-row:nth-child(even) .product-flow-art{order:1}
.product-flow-art{position:relative;min-width:0;min-height:300px;display:grid;align-items:center}
.product-flow-lines{position:absolute;inset:0;width:100%;height:100%;pointer-events:none;z-index:3;overflow:visible}.product-flow-lines path{fill:none;stroke:#8ca6a5;stroke-width:1;opacity:.45}.product-flow-lines circle{fill:#d5a747}
.product-flow .product-copy{position:relative;z-index:4;background:var(--surface-soft)}
.product-flow .pen-origin{width:300px;height:300px;min-height:0;justify-self:center;margin:0;position:relative}.product-flow .pen-gyro{width:100%;height:100%}
.product-flow .test-choices{position:relative;width:100%;height:300px;border:1px solid #bdccca;border-radius:12px;padding:24px;background:transparent;display:flex;flex-direction:column;gap:24px}
.product-flow .targeting-section-label{font:700 14px var(--font);text-align:center;color:var(--AccentDark)}
.product-flow .learning-reels{position:static;display:flex;flex-direction:column;gap:18px;transform:none}.product-flow .learning-reel{display:grid;grid-template-columns:70px 1fr;align-items:center;gap:12px}.product-flow .reel-label{color:var(--MainDark);font:700 12px var(--font);margin:0}.product-flow .reel-window{height:48px;background:#fff;color:var(--MainDark);border:1px solid #bdccca;width:100%;margin:0}.product-flow .reel-track span{color:var(--MainDark)}
.product-flow .creative-inlet,.product-flow .creative-outlet{display:none}
.product-flow .allocation-ocean{margin:0}.product-flow .schema-brain{width:100%;margin:0;--brain-height:300px}.product-flow .schema-brain-stage{height:300px}.product-flow .brain-section-label{font:700 14px var(--font);color:var(--AccentDark);text-align:center}

@media(max-width:760px){.product-flow{padding:32px 24px}.product-flow-row{grid-template-columns:1fr;padding:40px 8px;gap:32px}.product-flow-row .product-copy{order:0!important}.product-flow-row .product-flow-art{order:1!important}.product-flow-lines path{opacity:.25}.product-flow .pen-origin{width:260px;height:260px}}
.product-flow .test-choices .learning-reels{background:transparent;border:0;padding:0;box-shadow:none}.product-flow .test-choices .reel-label{background:transparent;color:var(--MainDark)}.product-flow .test-choices .reel-window{background:#fff;box-shadow:none}.product-flow .test-choices .reel-track>span{color:var(--MainDark);height:48px;line-height:48px}.product-flow .test-choices .reel-window:after{display:none}
/* Product diagram: one consistent panel rhythm, paired with concise explanations. */
.product-flow{padding:48px max(28px,5vw);background:#f0f3f2}
.product-flow-row{grid-template-columns:minmax(0,1fr) minmax(0,1fr);gap:clamp(40px,5vw,64px);padding:48px 20px;max-width:1180px}
.product-flow .product-copy{background:#f0f3f2;padding:0}
.product-flow .product-copy h2{font-size:clamp(30px,3.3vw,46px);line-height:1.2;margin-bottom:20px;text-wrap:balance}
.product-flow .product-copy p{font-size:17px;line-height:1.65;margin-bottom:16px;max-width:480px;color:#294c54}
.product-flow-art{height:320px;min-height:320px;align-content:center}
.product-flow .test-choices,.product-flow .product-creative,.product-flow .allocation-ocean{height:280px!important;min-height:0;box-sizing:border-box;padding:24px!important;border:1px solid #b8c9c7;border-radius:16px;background:#fff;box-shadow:0 8px 28px #0c343d06}
.product-flow .product-creative{grid-template-rows:20px minmax(0,1fr);gap:20px 14px}
.product-flow .product-creative .pen-ad{height:100%;aspect-ratio:auto;width:100%}
.product-flow .test-choices .learning-reels{width:100%;min-width:0;flex:1;justify-content:space-between;gap:14px}
.product-flow .test-choices .learning-reel{grid-template-columns:68px minmax(0,1fr);gap:14px;width:100%;min-width:0}
.product-flow .test-choices .reel-window{width:100%!important;min-width:0!important;max-width:100%;border-radius:12px;border-color:#c0cfcc;background:#f5f7f6;box-shadow:none}
.product-flow .test-choices .reel-track>span{font:400 15px/48px var(--font);height:48px;padding:0 8px;white-space:nowrap}
.product-flow .test-choices .reel-label{text-align:left;font-size:11px;letter-spacing:.02em}
.product-flow .allocation-ocean{display:grid;grid-template-rows:20px minmax(0,1fr);gap:20px}
.product-flow .allocation-caption{margin:0}.product-flow .budget-lanes{height:100%;gap:5px}.product-flow .budget-lane{border-radius:8px;gap:16px}
.product-flow .budget-lane img{width:30px;height:30px}.product-flow .share-value{font-size:23px}
.product-flow .schema-brain{height:320px;display:flex;flex-direction:column;align-items:center;gap:12px}.product-flow .schema-brain-stage{height:260px;width:100%;flex:1;min-height:0}.product-flow .brain-section-label{margin:0}
.product-flow .pen-origin{width:300px;height:300px;aspect-ratio:1;max-width:100%}
.product-flow-lines path{stroke:#7e9f9f;opacity:.5}.product-flow-lines circle{fill:#bd923f}
@media(max-width:760px){.product-flow{padding:16px 24px}.product-flow-row{grid-template-columns:minmax(0,1fr);padding:40px 0;gap:28px}.product-flow .product-copy h2{font-size:34px;text-wrap:initial}.product-flow .product-copy p{font-size:16px}.product-flow-art{height:300px;min-height:300px}.product-flow .test-choices,.product-flow .product-creative,.product-flow .allocation-ocean{padding:20px!important}.product-flow .test-choices .learning-reel{grid-template-columns:58px minmax(0,1fr);gap:10px}.product-flow .pen-origin{width:280px;height:280px}.product-flow .budget-lane strong{font-size:10px}.product-flow .share-value{font-size:20px}}
/* Light-surface versions of the homepage orb and brain. */
.product-flow .pen-origin{background:transparent}.product-flow .pen-origin-art figcaption{color:var(--MainDark);text-shadow:0 1px 2px #fff}

.product-flow .schema-brain{height:340px;--brain-height:300px;gap:16px}.product-flow .schema-brain-stage{height:280px;flex:none;position:relative;inset:auto;overflow:visible}

.product-flow .brain-section-label{position:absolute;top:-6px;left:0;width:100%;pointer-events:none}
.product-flow .schema-brain-stage{margin-top:20px}
.product-flow .product-flow-lines{z-index:3}

/* The region labels follow the same silhouette anchors as the homepage. */
.product-flow .schema-brain{height:320px;display:block;position:relative}
.product-flow .schema-brain-stage{position:absolute;top:24px;left:0;right:0;height:280px;margin:0}
.product-flow .brain-regions{position:absolute;inset:24px 0 auto;height:280px;width:100%;pointer-events:none}
.product-flow .brain-regions button{position:absolute;left:0;top:0;text-shadow:none;color:var(--MainDark);font-size:10px;letter-spacing:.02em;padding:8px 2px}
.product-flow .brain-regions button.is-highlighted{color:var(--AccentDark)}
.product-flow .brain-section-label{top:0}

/* Keep visual and copy centers aligned, without inherited editorial offsets. */
.product-flow .product-copy h2{margin-top:0}
.product-flow .product-copy p:last-child{margin-bottom:0}
.product-flow .product-creative .pen-ad{padding:0;margin:0;align-self:stretch;place-items:center}
.product-flow .test-choices{gap:20px}
.product-flow .targeting-section-label,.product-flow .product-visual-label,.product-flow .allocation-caption{line-height:20px;margin:0;letter-spacing:.02em}
@media(max-width:760px){.product-flow-row{padding:32px 0;gap:20px}}
/* A fixed shared center line for every format, including both crossfade layers. */
.product-flow .product-creative .pen-ad{display:block;position:relative;padding:0!important;min-height:0;height:100%;overflow:hidden}
.product-flow .product-creative .pen-poster{position:absolute;left:50%;top:50%;margin:0;transform:translate(-50%,-50%)!important;max-width:100%;max-height:100%}
/* Match the rebalancing panel's 24px inset and 20px title-to-content gap. */
.product-flow .test-choices{max-width:380px;justify-self:center}
.product-flow .product-creative .pen-poster{width:100%!important;height:100%;aspect-ratio:auto!important;max-height:none;border-radius:6px}
.product-flow .product-creative .pen-poster>img,.product-flow .product-creative .pen-poster>video{width:100%;height:100%;object-fit:cover;object-position:center}

.product-tour .tour-hero h1 span{color:var(--SelectMid)}

@media(min-width:761px){.product-flow #targeting h2{white-space:nowrap;font-size:clamp(24px,2.7vw,38px);text-wrap:nowrap}}

/* Match each brain label to its corresponding node group. */
.product-flow .brain-regions button{color:var(--region-color)}
.product-flow .brain-regions button.is-highlighted,.product-flow .brain-regions button[aria-pressed=true]{color:var(--region-color)}

/* Bound the rotated fallback and reserve room for the orb's larger canvas. */
.product-flow .pen-origin-art{overflow:clip}
@media(max-width:760px){
 .product-flow .pen-origin{width:min(280px,calc((100vw - 48px) / 1.24));height:auto;aspect-ratio:1;align-self:center}
}

/* Deeper versions of the node colors stay legible on the light product canvas. */
.product-flow .brain-regions [data-brain-region="strategy"]{--label-color:#6b399c}
.product-flow .brain-regions [data-brain-region="targeting"]{--label-color:#12628e}
.product-flow .brain-regions [data-brain-region="creative"]{--label-color:#00705d}
.product-flow .brain-regions [data-brain-region="delivery"]{--label-color:#855116}
.product-flow .brain-regions [data-brain-region="measurement"]{--label-color:#a3336c}
.product-flow .brain-regions [data-brain-region="planning"]{--label-color:#436d2c}
.product-flow .brain-regions button,
.product-flow .brain-regions button.is-highlighted,
.product-flow .brain-regions button[aria-pressed=true]{color:var(--label-color);font-size:12px;opacity:1;text-shadow:none}
.product-flow .brain-regions button[aria-pressed=true]{text-decoration:underline;text-underline-offset:4px}
.product-flow .brain-regions button:focus-visible{outline:2px solid var(--MainDark)}

.product-flow .budget-lane strong{display:flex;align-items:center;justify-content:center;min-height:2.4em;width:100%;text-align:center;font:700 11px/1.2 var(--font)}
@media(max-width:760px){.product-flow .budget-lane strong{font-size:10px}}
.product-flow .allocation-ocean{grid-template-columns:minmax(0,1fr)}
.product-flow .budget-lanes{min-width:0;width:100%}
.product-flow .budget-lane{container-type:inline-size}
.product-flow .budget-lane strong{font-size:clamp(8px,27cqw,11px)}
.product-flow .share-value{font-size:clamp(15px,55cqw,23px)}